Aligning Your Message To Your Audience
Engage Your Audience
Often when we are taught to present to a group of
people, we are told to prepare our speech, have bullet
points, and to repeat those points in different ways to
be sure the audience “gets it.” This tends to mean that
the speaker is “pushing” information at their audience
(a bit like a used car salesman) resulting in the
audience losing interest and resisting your message.
An alternative to pushing information at your audience
is to employ a technique called “pulling” energy.
This is something many successful performers and
speakers do naturally. To do this, I suggest imagining
a thread coming from behind your audience, through
your audience, and through you.
What this does is connect you to your audience.
You will find you will be able to tell more easily how
engaged they are or if there is something you need
to do differently. You will find the words and the
pace just flowing. The group will also feel energised,
engaged and enthusiastic when you pull energy – very
different from the defeated, worn out recipients of the
used car salesman!
Honor Your Audience
The days of the presenter being the esteemed expert
with the audience waiting to be informed are gone.
People have moved on from automatically deferring
to someone just because they are at the front of the
room. Rather you are likely to find knowledgeable
people wondering what you can contribute to them.
You will win your audience over when you treat them
as such, when you acknowledge what they know, and
when you invite questions and relevant contributions.
When you do this, of course you will be finding out
even more about your audience, which will allow you
to respond more effectively in your delivery.
I love sharing these types of tools, which are a bit
different from some of the other techniques you may
have read or been taught. For me, they have been a
key part in learning to communicate successfully with
different audiences, and I wish the same for you, too.
Fiona Cutts was a painfully shy child
who excelled academically, a strength
that led her into a profitable career as
an accountant. By 30, however, she
was unhappily divorced, suffering with
back pain, depression, and eventually,
a debilitating bout of chronic fatigue.
Her journey of health restoration led
her down all the conventional medical
routes to no avail. It was the tools and
processes of Access Consciousness
and Right Voice for You that enabled
Fiona to attain the vibrant, expansive,
joyful living she enjoys today. Today
she travels the world facilitating Right
Voice for You programs, a specialty
program of Access Consciousness,
offering others the tools and strategies
to experience this level of change and
possibility in their own lives.
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